Beauty obsessives and the Rihanna Navy are well aware that the singer's cosmetic line Fenty Beauty drops at Sephora at midnight on Friday, Sept. 8. It appears that lipgloss is part of the Fenty Beauty mix, thanks to the clues in the first video tease, which celebrated diversity and women of color. The brand has ramped up additional hints on both its official Instagram and via RiRi's Insta feed, dropping lots of visuals over the long holiday weekend. I am shooketh.
These teases include what looks like a gold eyeshadow or highlighter with the "FB" logo stamped into the product itself, a pair of peachy pink highlighters, which are also embossed with the brand's logo, and some sort of millennial pink fluff being swirled around in a ball. The clip is oddly satisfying, even if you walk away rather unclear and downright confused as to what that particular product actually is.
I walk away from all of these teases thinking that Sept. 8 cannot get here fast enough! My first impressions of Fenty Beauty is that the products are wearable by all women and are edgy, without being too over-the-top. But then again, these are just bite-sized looks at the collection.
Strap yourself in, beauty junkies, and get ready for a look at a fraction of what Fenty Beauty has to offer.
Whoever Trophy Wife is, she's gold AF.
These highlighters look like they would work on any skintone, right?
IDK what Killawatt is, but I want to dive into this mass of fluff.
There is tons of gorgeousness and lots of shiny lips in this clip.
Shade names are revealed in this clip.
And in this one! I am loving this model's vibe, look, lip color and stackable jewelry, BTW.
Sign up for Fenty Beauty updates via the brand's site and you get this welcome email, which further amps the volume on this thrilling launch.