2017 is off to an incredible start if you're a cosmetics fan. Brands haven't been shy about teasing and releasing new products. Now, it's BECCA's turn. The new BECCA Soft Light Blurring Powder is set to launch soon, and the price won't come as a surprise to anyone but especially not to fans of the brand. The blurring powder's price is fairly consistent with the brand's pressed powders, and it'll definitely be worth the price for a product like this one.
The Soft Light Blurring Powder is set to retail for $38, making it only $4 more than the brand's current pressed powder. Unlike the current Multi-Tasking Perfecting Powder from the brand, the latest addition to the complexion family is meant to act as a filter for the face, not just as a setting powder. Benefits of the Soft Light Blurring Powder utilizes ceramic microspheres that diffuse light over the face giving a blurred, perfected look. Who doesn't want the pretty Snapchat filter IRL, right?
Of course, with a new perfecting powder would come a new brush, right? Alongside the Soft Light Blurring Powder, BECCA also launched their new Soft Kabuki Brush. The brush — which retails for $30 — is the perfect tool to apply the new powder evenly for a seamless look.
The powder isn't just notable for its abilities, but the packaging seems to have garnered a bit of attention as well. The chic, square package made of clear glass has fans excited for not only how great the powder will look on their faces but how cool the product will look on their vanities.
It looks like the product is already garnering a following among celebrity makeup artists. Chrissy Teigen's makeup artist Mary Phillips utilized the new BECCA product for Teigen's Golden Globes makeup look. By doing so, fans really got a look at the product's power.
Clearly, BECCA is well on their way to conquering all avenues of complexion products. From their already impressive highlighters and blushes and now to their new Soft Light Blurring Powder, is there anything this brand can't do?