Lin-Manuel Miranda's Planned Parenthood Campaign Added A New Item & It's An Adorable Homage
If you're a Hamilton fan — and at this point, I'm going to assume that's basically everyone on the planet — you're going to want to sit down for this one: Lin-Manuel Miranda's Planned Parenthood campaign just added new swag. To be honest, I didn't think it was possible for the the Hamilton Across America Prizeo Sweepstakes to get any cooler. The contest is giving away a free trip for one spectacularly lucky person (and the even luckier person they choose to take with them) to see three different Hamilton shows in three different cities, and all it takes to enter is a $10 donation to Planned Parenthood, which gives the donor 100 entries to win the trip. So not only does the contest have an absurdly amazing prize, but it also benefits one of the most extensive reproductive health organizations in the nation.
All that is amazing enough on its own, but on Monday, Lin-Manuel Miranda announced an adorable swag addition to the campaign — a limited edition magnet reading "My Mom is the Jam." The swag is an homage to Miranda's mother, Dr. Luz Towns-Miranda, who is on the national board of directors of the Planned Parenthood Action Fund.
"Thank you for making her look so cool and helping us break records," Miranda says in a video announcing the addition. (Appropriately, he appears with his mother.) He explains, "There's a new prize just in time for Three Kings' Day. It's a magnet in my handwriting that says 'My Mom is the Jam,' because she is."
Fortunately, getting your hands on the magnet is a little easier than the odds of winning the contest itself. Anyone who donates $65 to the campaign will receive both the magnet and 650 entries to win the contest, so you get super cool swag, a better chance of winning, and you donated to Planned Parenthood. It's a win on so many levels.
Here's what the magnet's design looks like.
"I'm really thankful for my family endorsing this amazing sweepstake in order to help... women across the country," says Dr. Towns-Miranda in the video.
This isn't the first time Hamilton tickets have been given away in similar campaigns; Miranda has teamed up with Prizeo twice in the past to give away tickets to shows in New York City and Chicago, with the proceeds going toward the Hispanic Federation and the Gilder Lehrman Institute of American History, respectively. The current sweepstakes offer tickets to shows in New York City, Chicago, and San Francisco, along with a meet and greet with the casts and backstage tours of each city.
The contest ends on January 11. To enter, head over to the contest's Prizeo page. Good luck!