Target's Expanded Lingerie Collection Features Four New Shades, Making It More Inclusive For WOC Than Ever Before
Major things have been going down at Target in 2017. The mass retailer kicked things off by introducing an impressive K-beauty selection, soon Honest Beauty will be available at Target, and it doesn't even stop there. Target's new nude lingerie collection is the icing on the cake of all the wonderful happenings going on behind those sliding, red doors as of late.
Color matching a nude bra to your complexion is certainly no walk in the park, but Target is making the search a whole lot easier. Releasing their latest shade expansion to include a range of flesh tones, Target's lingerie aisles just got a diverse makeover. Underwear and hosiery will now be available in Cocoa, Caramel, Honey Beige, and Mochaccino shades, a godsend for WOC who have a hard time finding true nudes that seamlessly blend with their skin — myself included.
Unveiling their newest nudes with a body positive lingerie campaign, it's clear that Target is on a mission to offer consumers more inclusive options. According to an official press release, the retailer plans to introduce additional shades in the fall. The wait is on until then, but here's a peak at the flesh toned intimates you can snag right now.
Darker skinned women, free to rejoice! Target's expansion means finding affordable nude bras for women of color is possible. Shop the Cocoa line of products for undergarments that will suit deeper complexions.
Medium skin tones look to the Caramel collection to find everything you need, from match-made-in-heaven sheer tights to a comfy everyday racerback bra.
There's no forgetting lighter women with golden tones. The Honey Beige intimates will be your go-to. Available in the same 17 budget-friendly options for underwear and hosiery, you're guaranteed to find a wardrobe staple for a steal.
Fairer skin tones will fall in love with the Mocacchino lingerie options. There' a dainty, lacy thong and a convertible push-up bra you just have to see.
Target keeps getting better and better — keep checking back to watch this amazing collection expand throughout the year.