"I have too many palettes," said no one ever, especially not a multi-tasking makeupista. Ashley Tisdale's Illuminate Cosmetics has its Beach Goddess and Night Goddess Palettes, featuring shimmery, summery, and bronzy neutrals and darker, smokier mattes, respectively. Both 12-color, eye and cheek palettes are affordable, on trend, and insanely wearable for work or play. The brand, whose seafoam green brushes have been a massive hit, is adding another palette to its lineup. Illuminate, which is now sold at Target and at Ulta, has been teasing the Illuminate Goddess Palette for a while now and it looks like its launch date is ASAP!
According to a post on the brand's official Insta, the Goddess palette, which is full of pinks, purples, slate, and reddish shades, will drop "soon... so soon." That's what the caption itself states.
Some fans even commented that this palette is coming as soon as Friday, Mar. 31. Bustle reached out to Illuminate Cosmetics reps to inquire about the drop date, the retail locations, and the limited edition or permanent status of this much-desired and crazy sexy palette.
The Goddess Palette looks a tad different, as noted in our prior post. The pan placement is shifted, but there are still 12 products/shades to use!
How much do those color slay? You can customize so many eye looks and styles with these hues. There's the caption, teasing that the palette is arriving soon. Then a commenter suggested that it lands on Mar. 31. So there's that.
Here's another look at the Goddess palette. The pigmentation is so rich. You can create endless eye looks, highlight those cheeks, and mix it all up.
The brand didn't share the official release date as of last week when teasing the palette. But it did generate anticipation!
Tisdale has quietly built Illuminate into respected and adored brand and it's easy to see why. The products are quality and she carefully executes launches in staggered fashion.
BTW, this is the Night Goddess Palette. You can see how the pans are arranged differently in the forthcoming Goddess.