One of the year's biggest sales is finally here: 2020 Amazon Prime Day is in full swing. You can nab your favorite staples for cheap, or indulge in new pieces for a fraction of the cost. And luckily for us, there are plenty of viral items on sale for Amazon Prime Day. From the Orolay puffer jacket that got its own Instagram account to high quality running shoes, there are plenty of much-buzzed-about items that are now available on a deep discount.
You can stock up your closet and your beauty cabinet all at once. Not only is the viral down jacket now available for $20 off, but you can also indulge in up to 47% off Calvin Klein bras. This includes the Calvin Klein logo sports bras that are all the rage in Urban Outfitters and other streetwear and hipster-geared stores.
As for beauty, one deal you can get excited about is a Sunday Riley duo pack that is 40% off. The influencer-approved beauty brand also has its science-based skincare on sale, letting you try serums and peels for cheap. Or if it's beauty organizers you need, some of Amazon's bestsellers have Prime Day deals, allowing you to organize your beauty cabinet once and for all. Check out some of the best Amazon viral item deals below.
The Orolay Viral Puffer Jacket
Amazon's Orolay puffer jacket became so popular that an Instagram account was dedicated to capturing the down jacket out in the wild. Usually clocking in at $120, the coat is now on sale for less than $85. It's currently the number one seller in women's outerwear, so it's a budget-friendly investment piece for the upcoming winter season.
Catrice Cosmetics Products
Catrice Cosmetics is an influencer-favorite brand with a drugstore price point. The brand offers everything from its famed dropper-applied foundation to playful eyeshadow palettes. On Prime Days July 15 and 16, everything will be 30% off. Then on the last two days, July 17 and 18, all makeup will be 20% off. Check out Catrice Cosmetics' Amazon shop here to stock up on favorites.
Adidas Cloudfoam Sneakers
Whether you need running shoes or new sneakers to pair with sweatpants, these Adidas Cloudfoam sneakers are a great candidate. The best part is the shoes won't break the bank. They are currently 47% off on select colors, clocking in at $37.
Travel Makeup Case
The Relavel Makeup Organizer is Amazon's highest rated beauty bag, and it's extremely budget friendly. Normally the organizer costs $30, but on Amazon Prime Day it only costs $18.98.
Calvin Klein Clothing
Select Calvin Klein clothing is 30% off on Prime Day, so now is your chance to stock up on logo-stamped sports bras to wear underneath your overalls. The look never gets old, whether you're in 1998 or 2019.
Another brand that has brought style and design to travel pillows is OstrichPillow. The viral OstrichPillow brand is offering $30 off for its popular pillow style.
FOREO Luna Cleansing Device
FOREO is offering up to 40% off their skincare must-haves. Specifically check out its viral cleansing device, Luna. The award-winning facial cleanser features non-porous silicone to prevent bacteria build-up, and the sonic vibrations gently remove up to 99.5% of dirt and oil from your skin. Plus, Chrissy Teigen credits Luna with giving her her glowing complexion. The A-lister even collaborated with the brand to make its newest sonic cleanser, the Luna 3. With Amazon Prime Day, you can save 40% with your purchase of the Luna Mini 2.
Don't sleep on these viral deals — this is your chance to treat yourself without blowing the bank.