"Your Type" Could Launch Carly To Superstardom
In case you somehow missed it, Carly Rae Jepsen is back and crushing it in the pop music world. Earlier this year, Jepsen released Emotion , her third studio album and the project that gave us tracks like "I Really Like You" and "Run Away with Me." She just announced that the "Your Type" music video is coming soon, and it confirms that this album is about to re-launch Jepsen's career.
Even for someone as talented as Jepsen, it's hard to shake off a mega-hit like "Call Me Maybe." While the singer seems to embrace the success the song brought her, it's natural that people will always in some way associate her with the sugary sweetness of her breakout hit. Even though Jepsen's second album, Kiss, wasn't a runaway commercial success, Emotion is proving that she's finally stepping out of the "Call Me Maybe" shadow. Not only is the album cohesive from start to finish, but it channels its '80s influences in a way that's fresh and invigorating. (Some even say it's a better throwback album overall than the similar Taylor Swift 1989.) The next step in solidifying her status as a superstar? Her new video for "Your Type."
"Your Type" is the perfect blend of heartbreak and pure catchiness. When Jepsen sings "But I still love you / I’m sorry, I’m sorry, I love you / I didn’t mean to say what I said / I miss you, I mean it, I tried not to feel it / But I can’t get you out of my head," she's illustrating regret we've all felt. The song even has a little rough around the edges quality, which Jepsen attributes to Swedish songwriters Rami Yacoub and Carl Falk getting her "hooked for a week on those little fake cigarettes that taste of strawberries. You can hear it in my voice, I sound all gritty. It’s because I was vaping for a week.”
Emotion is an album's worth of proof that Jepsen's time to shine is here. "Your Type" is just one more reason why she deserves all of the credit possible for transcending the success of "Call Me Maybe" and leveraging it into a promising music career.
Image: Carly Rae Jepsen/ Instagram