With less than an hour to go until her brand new shade goes on sale, Kylie Jenner teased her orange lip kit, 22, on Instagram. Say what you will about Jenner and her social media game, but she's definitely using it wisely to market her Kylie Cosmetics line. Not that she needs it though. The previous incarnations of the beauty must-have sold out in record time, and with minutes to go until the launch, the orange 22 lip kit is sure to be another bestseller.
Simply captioning her latest Insta post "22," Jenner is modeling the latest lippy in her popular line. The orange shade is the seventh installment of the Kylie Lip Kit collection, joining the original trio of True Brown K, Candy K, and Dolce K, as well as the next three, equally popular colors Koko K, Posie K, and Mary Jo K. While the first shades released were in the neutral and nude palette, Jenner's is turning her focus on bolder and brighter colors for her lip pencil and lip stain packs.
Along with the orange 22 Lip Kit release at 3 p.m. PST today, the company is also reportedly issuing another restock of the products. Jenner is giving her fans yet another opportunity to snag one of these much coveted lip combos, but as we all know, they are going to sell out fast. But with such a rich shade like the one Jenner's wearing in the photo below, I'm sure that even some skeptics will turn into believers by the time the kit goes on sale.
It's so good, right?
Perfect for spring!
It can be yours so very soon.
Good luck, and happy lip kit Monday to you!