Spring is less than a week away, but it seems like mother nature wants you to remember that winter is still not over, because winter storm Stella is currently hitting the northeastern part of the country, bringing snow, sleet, and freezing rain to those living in major cities such as New York, Washington D.C., and Boston. If you happen to be young, single and home from work for the day, what do you do when weather conditions are less than ideal? If you're thinking, go on a dating app, duh, then you wouldn't be alone.
The relationship app Hinge, pulled together some data on how major storms, such as Stella, affect dating app usage. As it turns out, it's quite a bit. "We believe extreme weather conditions, especially those that keep young professionals home from work, results in free time to set up dates," Jean-Marie McGrath, the Director of Communications at Hinge, tells Bustle.
If you remember Winter Storm Juno in 2015, dating app activity spiked all along the east coast by 47 percent. On the Monday leading up to Juno, activity spiked 27 percent when snow started falling. So, people were definitely planning ahead and getting those last-minute dates in. So here's how Winter Storm Stella is affecting dating app usage right now: