45 Insanely Popular, Cheap Beauty Products With Over 4.5 Stars On Amazon

L’Oreal’s Lumi Glotion is incredibly popular, selling approximately once every 20 seconds, according to the brand. The liquid highlighter comes in four different shades and amplifies your natural glow while providing intense hydration with glycerin and shea butter. Use it to highlight your face, mix it with your foundation for a boosted glow, or wear it all over by itself for a natural-looking radiance. It’s no wonder this stuff is Amazon’s best-selling highlighter, and it’s not even $15.

Editor-loved Korean beauty brand Beauty of Joseon is known for their high-quality yet reasonably priced products, which includes a lineup of targeted serums that all go for under $20. Great for sensitive, irritated, or acne-prone skin, their green tea serum works to soothe irritation and add extra hydration. Made of 50% green tea and 30% mugwort, it also contains repairing panthenol and hydrating hyaluronic acid, making it perfect for calming skin after a little too much fun in the sun or when you’re dealing with inflamed breakouts.

Grungy makeup looks are having a moment. And the only thing you really require to nail the look? This $1 eyeliner pencil. Wet n Wild’s Color Icon Kohl pencil in the color ‘Baby’s Got Black’ has everything you need: rich pigment with a smooth application, a weartime of up to 12 hours, and a fantastic price. Its glowing reviews reiterate its best-selling point — that the value can’t be beat.

This French pharmacy staple turned Amazon best-seller is hailed by makeup artists and dermatologists alike for its soothing and cleansing properties. Bioderma’s Sensibio H2O micellar water has impressively powerful makeup-removing abilities, while leaving skin soft and hydrated rather than dry and stripped. It can be used on its own or as part of a double-cleansing routine, and it even removes waterproof mascara and longwear liquid lipstick. If its over 40,000 five-star ratings don’t sell you, maybe its under-$20 price tag will.

Not quite a foundation, not quite a concealer, and not quite a highlighter, e.l.f.’s Halo Glow Liquid Filter is a combination of the best of all three — and you can use it however you want. Mix it into your foundation, use it to conceal and brighten, or apply it to your natural highlights, where its light-reflecting particles will give your skin a natural-looking radiance. And it’s not just makeup — it has skin care benefits, too, thanks to squalane, glycerin, and hyaluronic acid (all superstar hydrating ingredients, FYI).

Get every last drop out of your products with these silicone beauty spatulas. The two-pack comes with a smaller 6-inch spatula for reaching into jars and small bottles, as well as a larger 12-inch one for getting the last out of body lotions and shampoos. They’re so easy to clean (just throw them in the dishwasher), and they’re even useful in the kitchen for finishing jars or honey or jam. And at only a few bucks each, the spatulas are incredibly affordable.

Recommended by dermatologists as a great retinol for first-timers or folks with sensitive skin, CeraVe’s Resurfacing Retinol Serum is as affordable as it is effective. Its encapsulated retinol helps to resurface the skin, reduce the appearance of unwanted marks, and promote a smoother, more even complexion, while its ceramides help maintain the skin’s natural barrier and niacinamide helps to brighten and calm. The retinol only costs around $15, and it has thousands of glowing reviews touting its efficacy.

This cult-favorite liquid exfoliant just got even better — your purchase now comes with a full-size bottle and a mini one, perfect for frequent travelers. The Paula’s Choice 2% BHA Liquid Exfoliant, formulated with salicylic acid, is beloved for its ability to unclog and improve the look of pores while smoothing the skin’s texture, all while being quite gentle and even a bit hydrating. And it’s beneficial for all skin types — that’s probably why it’s the brand’s best-selling product, and has over 70,000 five-star ratings on Amazon.

Even if you’re regularly cleaning your makeup sponges, it’s still important to replace them every couple of months — and you can keep backup sponges on hand at all times with this five-piece set for less than $10 total. Amazon’s number-one best-selling makeup sponges, these are high-density, so they won’t absorb product, and latex free for those with allergies. They have tens of thousands of positive ratings, with reviewers reporting that they work just as well as the more expensive options.

NYX’s micro brow pencil has over 40,000 five-star ratings and has sold almost 10,000 times in the last month alone. With a twist-up pencil on one side and a spoolie on the other, the pencil never needs sharpening but still has an ultra-slim tip for drawing on precise-looking hair strokes. The pencil comes in a dozen different colors, and it’s less than $10.

• Available shades: 12

I absolutely never let myself run out of these things for the occasional pimple emergency. Hero Cosmetics’ Mighty Patches are the gold standard in pimple patches. They work to gently extract excess fluids from blemishes so you wake up to drastically less inflamed pimples overnight — they pretty much work magic on whiteheads. And each hydrocolloid patch only comes out to around 30 cents a pop, so it’s no wonder why these are Amazon’s best-selling beauty product in general.

After you’ve blended out your foundation with your new makeup sponges, use these powder puff triangles to set your look with powder. Made of a soft, fluffy fabric, the triangles have satin straps to make them easy to hold onto, and they come out to only around $1 each. While you can use them to pat on loose powder and blush, they’re suitable for liquid foundations and concealers, too. Then, when you’ve used one, just throw it in the wash to reuse it again and again. Reviewers call them a “game changer” for applying loose powder.

It probably isn’t news to you that, if you wear makeup, you should be double cleansing. Using a cleansing oil to break down your makeup and sunscreen, and then sweeping it all away with a water-based cleanser, is the secret to a thoroughly cleansed face. So if you’re in the market for an oil cleanser, look no further than this DHC Deep Cleansing Oil, one of the gold standards in cleansing oils that has fantastic reviews to back it up. It’s unscented and antioxidant-rich, and at around $20 for over 4 ounces, it’s affordable, too.

These toner pads double as sheet masks — and they’re pretty cost-effective. This box comes with 100 pads, and each one is dripping with a moisturizing toner full of glycerin, ceramides, and peptides. Swipe one all over your face for extra nourishment right after cleansing, or use a few as a make-shift sheet mask. Reviewers have given the pads glowing reviews, and report that they’re super moisturizing and easy to use. Plus, each container comes with a pair of tweezers for hygienic pad removal.

Beloved by beauty experts and dermatologists, COSRX’s Snail Mucin essence has been a cult-favorite for years now — and it doesn’t seem to be going anywhere. It was one of the first Korean beauty products to get wildly popular Stateside, and it’s still selling over 100,000 times per month, according to Amazon. The essence is made of 96% snail mucin, which is rich in hyaluronic acid, proteins, enzymes, and peptides. Oh, and it’s Emily Ratajkowski-approved. At less than $20 for over 3 ounces of product (that’ll last you months and months), it’s one of the most affordable essences on the market, too.

Applying ice to your face is a tried-and-true, derm-approved technique to help boost blood flow and reduce inflammation. But you don’t have do Bella Hadid’s messy method of submerging your face in a bowl of ice water to get those benefits. Instead, just pop this ice roller in the freezer. Then, roll it all over your face to gently push out fluids and tighten the look of your skin. It costs less than $10, and reviewers rave about its ease of use and its value.

Love the texture of a cleansing foam but hate the feeling of stripped skin? Look no further than this foaming green tea cleanser from NEOGEN. It doesn’t contain any harsh ingredients that’ll dry out your skin, it works great as a second step after an oil cleanse, and Amazon reviewers say that its mousse-like consistency leaves their skin feeling incredibly refreshed. And at less than $20 for a big bottle, it’s super cost-effective, too.

Amazon’s best-selling cuticle oil, Cuccio Naturale’s blend of safflower, sunflower, and cottonseed oils deeply hydrates and nourishes the skin around your nails to heal dryness and even help your nails grow longer and stronger. (healthy nails start with healthy cuticles, after all). The oil melts into skin, leaving no greasy residue, and reviewer rave about how healthy it keeps their cuticles — they’ve even given it a whopping 100,000 five-star ratings. Plus, a few little drops go a long way, so this one bottle will last you ages.

Up your lip care game with this Hanalei Lip Treatment and you’ll never again have to decide between color and nourishment. The product delivers a sheer wash of color along with intensely hydrating ingredients like shea butter, kukui nut oil, lanolin, and petrolatum, so you won’t have to choose between giving lips a pretty tint with a lip gloss or a boost of deep nourishment with a treatment like Aquaphor. Reviewers describe it as a “holy grail” lip treatment, and it’s only around $15.

And before you apply that subtle wash of color, make sure your lips are soft and smooth with this sugar lip scrub, also by Hanalei. The product nourishes lips with the brand’s signature blend of shea butter and kukui nut oil, but scrubs away dead skin and flakes with the addition of brown cane sugar crystals. Made in the U.S., the product is cruelty-free and vegan, and reviewers say that it’s a great value and works especially well for sensitive skin.

Prefer a cleansing balm to an oil as your first cleanse? Check out this TikTok-viral cleansing balm by Juno & Co. It’s named for its list of just 10 ingredients that help to melt off waterproof makeup and sunscreen, yet leave the skin super soft and nourished, in part because of its superstar ingredient: Japanese pearl barley. The balm applies like a buttery solid but melts into a silky oil, and, as a bonus, has a gorgeous smell from its orange peel oil — and it goes for no more than $15. No wonder it’s sold over 20,000 times in the last month.

Up until a couple years ago, Differin’s adapalene gel was prescription-only. Now that it’s over the counter, you can pick up this powerhouse product for less than $15 — and since you only need a pea-sized amount each time, the tube will last you ages. Unlike other types of retinoids, which are typically used to treat fine lines, adapalene is a particularly amazing acne treatment. And the product’s 50,000-plus five-star ratings speak for themselves.

This super cost-effective leave-in conditioner goes for around $15 for a 16-ounce bottle, and it’s powered by coconuts. Its coconut oil conditions the inner cuticle while moisturizing and sealing the outer cuticle for hair that’s silky and soft. The plant-based product is cruelty-free, and customers rave about its scent and its efficacy on thick, curly hair.

K-beauty brand COSRX might be best known for its snail mucin line, but it has some other fantastic products that you shouldn’t sleep on, either. For example, their Ultimate Nourishing Rice Overnight Spa Mask, made with 68% rice extract which is rich in minerals and antioxidants, is designed to deeply hydrate and repair your skin while you sleep. It also moisturizes with glycerin, calms and brightens with niacinamide, soothes with allantoin, and heals with amino acids.

Keep calluses at bay with this glass foot file that removes dead skin oh-so gently. The non-abrasive foot file gently removes built-up dead skin without risking any cuts or scrapes. Designed for daily use in the shower, the pumice stone is super easy to slip into your routine so you can have pedi-ready feet every day of the year. The file is only around $15, and tons of reviewers rave about how effective it is.

This cult-favorite clay mask has been popular for years and years — is it the price? Is it the giant tub? Is it the effectiveness? It’s likely all three. The tub contains 100% bentonite clay in powder form. Just mix it with a little water or apple cider vinegar until it turns into a paste, apply it all over your skin, and let it sit for five or 10 minutes to leave your skin tight, refreshed, and oh-so clean. The pore-clearing mask has racked up over 70,000 five-star reviews on Amazon, and it can be used on your body or in the bath, too.

The Aqua Rich Watery Essence from Japanese Bioré is the OG cult sunscreen. For years, those in the know have been touting the benefits of this watery sunscreen that sinks right into skin without leaving behind a greasy residue or white cast. It offers maximum UV protection, it works well under makeup, and it doesn’t irritate sensitive skin. And at less than $15, it’s one of the most affordable sunscreens on the market (though it feels so elegant and expensive).

Constantly recommended by derms and boasting the National Eczema Association seal of approval, Vanicream’s cleanser is one of the best (and most popular) gentle cleansers out there. It removes makeup, oil, and daily grime while being soothing on sensitive skin, and Amazon reviewers have awarded it almost exclusively five-star ratings, calling it “underrated” and “better than so many high end cleansers.” The best part? It’s under $10 and safe for every skin type, even the most sensitive.

There are a lot of hyaluronic acid serums out there, but most of them are pretty pricey. This hyaluronic acid serum from Good Molecules, on the other hand, rings up at just $6 for a travel-size bottle, and the full-size bottle costs just $12 (!!!). It uses two forms of hyaluronic acid at different molecular weights for maximum penetration, helping your skin stay supple and hydrated. It has glowing reviews, too, with customers raving about its value and its plumping effect — which is probably why it’s sold 20,000 times in the last month.

One of the most popular moistruziers in the country, Neutrogena’s Hydro Boost Water Gel, which currently boasts over 65,000 five-star Amazon ratings, has risen to cult-favorite status in the years since the Hydro Boost line was launched. And for good reason — it’s under $15, it’s loaded with hyaluronic acid and amino acids, and it has a gorgeous, lightweight texture that sinks right into the skin. It’s recently been upgraded, too — now, it comes with 87% less plastic in a fully recyclable glass jar.

For those with acne-prone skin, PanOxyl’s foaming wash (another popular pick with derms) is a fantastic benzoyl peroxide product that can help keep breakouts on both your face and body at bay. For less than $10, it works both to clear existing acne and help prevent new breakouts from forming. Its positive reviews speak for themselves — it has over 44,000 five-star Amazon ratings, and has sold an impressive 100,000 times in the last month alone.

This bottle of 100% pure, certified-organic rosehip oil delivers instant nourishment, instant hydration, and an instant glow. And it’s affordable enough that you can use it anywhere on the body, including on your hair. It’s great as a gua sha oil, too, or as the final step in your skincare routine to seal everthing in with an occusive layer. Reviewers say it’s great at healing scars, and it absorbs nicely into the skin.

Having a soft, stretchy headband to pull hair back while you’re washing your face or taking a bath is a total must — so why not get the cute option with ears? This headband is as adorable as it is affordable, making it a fantastic gift. It’s washable, dries quickly, and is super stretchy, which is probably why customers say it’s one of the best hair washing headbands. Plus, it’s less than $10.

For those days when you need a bit more of a deep clean, check out this Rice Water Bright foaming cleanser. It’s using that magic ingredient again — rice water — and promises to deeply cleanse the skin while also brightening and hydrating. Amazon reviewers note that it’s super refreshing and has a lovely smell, but it’s also best for oily skin types. And at less than $15 for a 5-ounce bottle, it’ll last you a long time.

With thousands of five-star ratings, this root concealer spray is a fantastic way to make it look like you just left the salon every morning — for less than $30. The spray comes in five different natural shades and covers up unwanted roots in seconds, making it the perfect product to have on hand in between hair appointments. It isn’t sticky or flaky, it washes out easily in the shower, and it comes highly recommended by thousands of Amazon shoppers.

Another drugstore classic with thousands of positive reviews to back it up? This Jergens Natural Glow daily moisturizer. Designed for daily use, it imparts a super subtle tan each time you use it — so while you won’t notice a difference after one use, you’ll look noticeably (but naturally) glowy after a week or so. Infused with skin-loving ingredients, it moisturizes and firms as it tans, too. Reviewers love how natural-looking it leaves your tan, and it’s only around $10.

Didn’t think you could take a full face of makeup off with nothing but a cloth and some water? This MakeUp Eraser cloth is about to prove you wrong. The gentle microfiber cloth removes even waterproof lipstick, foundation, and mascara, making it a favorite of stage performers. And since it can be endlessly washed and reused, it reduces waste, too. If that’s not enough, it has thousands of five-star ratings and costs less than $20.

Working on growing out your hair? This L’Oreal Dream Lengths leave-in conditioner is about to be your new best friend — and it’s under $10. Designed for damaged hair, it helps seal split ends and prevent breakage while providing heat protection so you can say hello to long, strong locks. Reviewers rave about how soft it leaves their hair, and the gorgeous scent is just a bonus.

Never again spend money on cotton rounds that just end up in the trash with these reusable makeup remover pads made of organic cotton. They’ll pay for themselves pretty quickly, but they cost less than $10 to begin with. Each pack comes with 16 rounds, as well as a mesh bag so you can throw them in the laundry. Customers say they’re super easy to wash and reuse, which is probably why they’ve been selling so often lately.

Amazon’s number-one best-selling hair treatment, this TikTok-viral hair and scalp oil can actually make your hair grow stronger and healthier thanks to the addition of biotin — just take a look at its glowing reviews and before and after photos to prove it. While it works to soothe dry scalps and smooth split ends on all hair types, it’s especially designed for types 3A to 4C, and for chemically treated hair. Plus, it’s less than $10 for a bottle.

This Mighty Marshmallow face mask from Bliss is as fun to use as it is effective. It uses hydrating glycerin and marshmallow root extract, along with brightening vitamin C and licorice root extract, to promote clear, soft, hydrated skin. According to Amazon reviewers, it really does work, and its Instagrammable pink color (which is reminiscent of strawberry Fluff) is just an added bonus.

Get your most flawless base ever with this makeup foundation brush that’s under $10. It’s soft to the touch and doesn’t absorb excess product the way a makeup sponge can, meaning less waste and a more flawless finish. It even has a stemless design, so it won’t take up as much space in your makeup bag as a traditional brush. And the brush has almost 30,000 five-star ratings, with customers loving the bristles’ stiffness and the brush’s high-quality feel.

Everyone needs a great, basic, affordable body lotion — and this Jergens Ultra Healing Dry Skin Moisturizer, with its 4.8-star overall rating and thousands of glowing reviews, is one of the most popular on Amazon. It uses time-tested, skin-loving ingredients like glycerin and petrolatum to deeply hydrate skin, along with vitamins E and B5 to soothe extra dry spots. Plus, it’s less than $10 for a giant 32-ounce bottle.

Blow dry and style your hair all at once — and effortlessly, at that — with this Revlon hot air brush. It helps your hair stay super volumized as you’re blowing it out, and the curved design lets you curl the ends without switching to a curling iron. With a wide surface area, this tool is particularly great for long hair. And the brush has a super impressive — wait for it — 375,000 five-star ratings on Amazon, and it’s under $40.