Bras are one complicated animal. Whether you've been unknowingly wearing the incorrect size for years or constantly looking for a way to go without one, these undergarments are usually not a lady's favorite. However, the Evolution Bra by Knix is revolutionizing the way women wear their bras each day. According to the product's Kickstarter, this bra is going to be your go-to no matter what you're doing. After all, who wouldn't welcome a bra that touts comfort, cosmetic appeal, and 8-in-1 convertibility? The Evolution Bra almost sounds too good to be true, but for the technologically advanced product, that's just not the case.
It doesn't take much of a Google search to find an article (or forty) about ways to hack your bra into being more comfortable or to find a piece on how often you should chuck your undergarment into the washer — hint: it's probably more than you're doing now. These bad boys are known for being uncomfortable and just down right annoying, but there seems to be an answer to your bra woes in the Evolution Bra. The project from Knix launched on Kickstarter in September and has already lampooned its original goal of $30,000 and now sits comfortably around the $358,000 mark.
According to the fundraising site, the product is, "the most comfortable, versatile, and technologically advanced bra you will ever wear." So, what about the Evolution Bra makes this true?
There's No Underwire
I don't know about you, but any bra that has no underwire is already A-OK in my book.
It Features Eight Bras In One
The flexibility that the bra offers is totally cool, especially since changing out strap color helps to make the product more readily able to be worn based on outfit.
High Performance Fabric
The fabric of the Evolution Bra may be where you get the most technologically advanced features. The fabric is anti-microbial, anti-odor, moisture wicking, and quick dry. Basically, it's everything you've ever wanted in a bra for every occasion.
Four Way Stretch and Bonded Construction
The brains behind the Evolution Bra say that the fabric allows for stretch four different ways, and the construction requires no underwire meaning the product will form to fit your shape.
OK, so this one wasn't listed on the Kickstarter campaign. However, I've got to mention how much I love Knix for showcasing the Evolution Bra on all body types. Women aren't shaped just one way, and seeing the product on multiple bodies is both empowering and a sign that the company cares about the way their product fits all women.
At this point, I'm pretty much sold on the Evolution Bra. With all of its attributes, it's hard not to be. If you want to learn more about the piece, head over to the Kickstarter and check out what all the team at Knix plans to do with the future of the Evolution Bra.
Images: Joanna Griffiths/Knix Wear (6)