If there's one thing in this world that can be counted on, it's that when Kylie Jenner reveals a new makeup collection, the internet is going to have an absolute meltdown — and for Kylie fans, this is especially true when the makeup is in honor of their queen's special day. So of course, Kylie's 20th new birthday collection sent Twitter into a tailspin.
It's no secret that Jenner has legions of devoted followers, both of her social media posts and her beauty endeavors. And they all came out in droves after Jenner revealed her birthday collection on Snapchat (where else?).
From an initial sneak peak, the collection includes matte liquid lip colors (of course), a dreamy palette with a blush, highlighter, and eyeshadows, and more. Interestingly, everything is in shades of pink, from the packaging to the actual shades. Naturally, it's all swoon-worthy to her fans.
Jenner's actual birthday is on Aug. 10 (contrary to the Aug. 20 date mistakenly marked on her calendar), but the collection will drop on the Kylie Cosmetics website on Aug. 1 at 3 p.m. PT.
Till then, people will surely continue to tweet their emotions about the new Kylie Cosmetics birthday collection. Here are 12 of the best Twitter reactions so far.
All my friends when Kylie starts snap chatting her new products pic.twitter.com/0VeNrs6URX— erin (@erinnarchibaldd) July 25, 2017
This person is totally here for the all-pink-everything look.
Kylie's bday collection is all pink so I have to get it. Those are the rules, I don't make 'em. I just follow them.— Eileen ¯\_(ツ)_/¯ (@MissWhoeverUR) July 25, 2017
And this person knows that Kylie's dedication to her reveals takes some sacrifice.
Kylie Jenner's arm must be permanently covered in lipstick and highlighter swatches 😂— Claire McG (@ClurMcG) July 25, 2017
The shade names are birthday-appropriate (and a little cheeky), which has some people laughing.
Yallllll Kylie named her new nude lip kit birthday suit she's so clever wow I love her— Angy (@vngelly) July 25, 2017
Others are lamenting the $$$ they're inclined to drop on the collection.
When you're broke and Kylie goes and does this 😭😍😩 https://t.co/L6yB5l2iM3— Lucy 💫 (@justlucyslife) July 25, 2017
This reveal is even turning some non-fans into devotees.
Usually I'm pretty indifferent about Kylie cosmetics but her birthday edition is bomb 😍— Marissa Garner (@marissa_garner) July 25, 2017
(Even if they aren't quite ready to admit it.)
*internally judges self for watching the birthday line reveal on Kylie's mystory with such excitement* pic.twitter.com/M2saeJSkTY— taylor paige (@taylormpaige) July 25, 2017
Some people are just as stoked about the packaging as they are about the actual products.
Kylie has the best packaging for her makeup line 😍 pic.twitter.com/EUfcNrxpJU— ill na na. 🍒 (@poisonnae) July 25, 2017
While this girl has a completely valid thought on the palette design.
did kylie really just copy the hsm 3 bop "i want it all" for her new birthday line, sharpay would be furious— jailene (@swifthirls) July 25, 2017
Mostly, though, it's a lot of this.
okay, I want Kylie's new birthday collection. that pallete, those velvets and mattes, the ultra glows, I WANT IT.— mal🥀 (@BarbieJadeee) July 25, 2017
Kylie Jenner Snapchat is giving me heart palpitations 😫😫😫— bethnorman (@BETHNORMAN_) July 25, 2017
And of course, this.