Faith Xue is the Executive Beauty Director of Bustle Digital Group, overseeing beauty editorial strategy and beauty-related special projects across Bustle, The Zoe Report, NYLON, Elite Daily, Romper, Scary Mommy and Fatherly.
Prior to BDG, she was one of the first editors to launch Byrdie and served as the editorial director of the site for seven years, in which she oversaw editorial and brand strategy and long-term growth initiatives. Her ten year-plus beauty career has included working on the L’Oréal-owned property Makeup.com to launching brands for breakthrough beauty pioneers such as Michelle Phan. Faith's writing has appeared in publications such as Refinery29, Who What Wear, and Angeleno Magazine, and she has been featured as the on-air beauty expert for The Today Show, Good Morning America, QVC and more. She received her undergraduate degree from the University of Southern California, where she graduated summa cum laude.
In her free time, you’ll find her eating her way through New York City in search of the best soup dumplings to rival the ones from her hometown (Shanghai).
Next-Gen Icons
The 3 Makeup Artists Ushering In A New Era At Chanel Beauty
Valentina Li, Ammy Drammeh, and Cécile Paravina are shaking things up at the iconic brand.
Beauty
The 15 Best August 2023 Beauty Launches, According To Our Editors
Team Bustle shares the best products they swiped and loved this month, from a skin-blurring concealer to a silver-infused face maskl.
Fruit First
Glow Recipe's New Pomegranate Serum Is A Skin-Firming Savior
Strawberry girls are shaking.
Beauty
This Is The One Serum I Swear By To Give My Skin A Youthful Glow
As a beauty director, this serum gets my glowing stamp of approval.
Quick Question
Tatcha CEO Vicky Tsai’s #1 Tip For Dealing With Burnout
“Before, I optimized for productivity. Now, I optimize for energy.”
10/10 Recommend
I Tried Sofia Richie Grainge’s Favorite Skin Tint & I’m Never Going Back
It lives up to the hype.
7 Days Of Skin
Kristin Cavallari Swears By This Under-The-Radar Tool To Zap Breakouts
The Uncommon Beauty founder shares a week in her skin care routine — from acne-zapping wands to under-eye patches.
Style
I Tried Supergoop!’s New SPF-Infused Lipstick — And I’m Obsessed
Allow me to introduce you to your new favorite lip color.
Luxe Life
This Skin Care Line Feels Like An Expensive Cashmere Sweater For Your Face
Oak Essentials is quiet luxury in a bottle.
Wellness
Can An Ancient Indonesian Wellness Practice Heal My City-Worn Soul?
I traveled 23 hours to Bali to discover the ritual of jamu.
7 Days of Skin
Tastemakers take us through seven days of their skincare routines—the products they count on to keep their skin looking 10/10 through work, rest, and play.
Bustle Exclusive
Getting Ready With Camila Morrone For A Night Out In Paris
The actor and Chanel muse on beauty secrets, “glazed doughnut” skin, and how she overcame her fear of failure.
Quick Question
How Melissa Wood-Tepperberg’s Meditation Practice Inspired Her Business
The MWH founder on her biggest business lessons and the key to finding your passion.
On My Mind
The Millennial “Queen Of Manifesting” On Turning Jealousy Into Inspiration
Roxie Nasoufi shares her tips for dealing with this “low vibrational” emotion.
10/10 Recommend
The Tattoo Healing Cream I Put On My Face
From head-to-toe, it’s my do-it-all skin savior.
Fragrance
Breaking Down What Makes This Perfume A Beauty Editor Favorite
“My Way is one of those scents that stops you in your tracks.”
You Heard It Here First
Dr. Shereene Idriss' PillowtalkDerm Skin Care Line Is Finally Here
Dr. Shereene Idriss launches PillowtalkDerm's first brightening collection, Major Fade, and Bustle has all the details.
Skin Sessions
Hailey Bieber Knows You're Skeptical About Her Skin Care Line
“People are so tired of celebrity brands and I'm like, honestly, I get that.”
Bustle Exclusive
Huda Beauty #FauxFilter Luminous Matte Concealer Review: Results, Photos
An honest review of Huda's new #FauxFilter Luminous Matte Concealer, from the formula to longevity to coverage, with photos.
Asian Pride
36 Influential AAPI Voices On Pride, Power, & Progress
And what it’s really like to grow up Asian in America.