Who else is ready to put 2022 fully behind them? It’s officially January 2023 and a fresh year doesn’t just serve as a reset. It also signifies the beginning of some major new makeup, skin care, and other beauty releases.
This is not an exaggeration. Right off the heels of the holiday break, the most buzzy beauty brands in the industry started 2023 strong with major newness. Chanel added to its iconic Rouge Allure Velvet lipstick collection with 14 gorgeous new shades, Urban Decay launched a full-coverage concealer with genius (and very convenient) double-ended applicator, and Tarte teased a foundation that will leave you glowing.
If you’re dealing with scalp issues (the dry weather will do a number on anyone’s hair and skin), Head & Shoulders is dropping new scents for its drugstore classic dandruff shampoo to elevate your showering experience. Plus, there’s plenty on the skin care front. M.A.C. Cosmetics launched its Hyper Real collection, Peach & Lily unveiled a retinol alternative for sensitive skin, and Ilia launched an all-star eye cream.
That’s only the beginning of all the newness coming your way. If you’re in the mood to just clear out the old and lean into the new, here are the newest makeup releases, buzziest skin care drops, and hottest hair care launches to shop in January 2023.
Half Magic Got Cheeky
Estée Lauder Bloomed Early
Made with notes of lavender, white lotus, water mint, amber, and musk, Estée Lauder’s newest fragrance updated a classic floral scent with warmth and freshness that’s perfect for spring.
Tower 28 Juiced Up
Boosted with nourishing ingredients such as shea butter, mango seed oil, vitamin E, and cocoa butter, Tower 28’s JuiceBalm will help keep dry cracks and chapped lips at bay. Choose from one of four glossy shades.
Made with a probiotic complex that rebalances the scalp's microbiome and soothes irritation, Drybar’s latest launch is for those who are dealing with a dry, itchy, or irritated scalp.
Shani Darden Peeled It Out
Treat your skin with Shani Darden’s latest launch: a new at-home peel. The two-step process helps resurface and brighten skin with zero downtime.
Glossier Expanded Into A New Category
Glossier’s first deodorant ($22; glossier.com) was made with sensitive skin in mind. Made without ingredients known to disrupt the skin’s pH levels and cause irritation (such as aluminum, baking soda, acids, and water), it has elderberry extract, coconut oil, and potato starch to control odor while also keeping skin conditioned. The deo also comes in four scents — Sandstone, Glossier You, Orange Blossom Neroli, and Unscented — and is refillable.
r.e.m. beauty said “Thank U, Next”
Inspired by Ariana Grande’s hit song, this limited edition collection includes a new eyeshadow palette with deep midnight and sweet pink shades, jeweled lashes, the classic liquid eyeliner, and a jumbo size of the plumping lip gloss.
Vinter’s Daughter Turned 10
To celebrate its 10-year anniversary, Vinter’s Daughter launched its third product. The Active Renewal Cleanser is a gentle, creamy formula that removes buildup and debris while balancing your skin to hydrate, brighten, and clear it.
Urban Decay Had A Quickie
Urban Decay launched a new concealer to quicken the spot-covering process. Blend-able and buildable, the formula serves full coverage in one swipe and boasts 24-hour wear. Bonus points for the dual-ended applicator.
Peach & Lily Innovated Retinal
In the era of new retinol and retinal, Peach & Lily launched a serum that is gentle enough that those with eczema can use it. It contains a stabilized retinal to provide anti-aging properties but is balanced with an anti-inflammatory molecule called ectoin that reduces irritation.
Starface Dropped New Acne Patches
Starface dropped Micro-Cloud, an adorable new acne patch. Shaped like mini smiling clouds, they’re made with hydrocolloid, hyaluronic acid, niacinamide, and salicylic acid to unclog pores, reduce inflammation, and hydrate skin.
Anastasia Beverly Hills Went Basic
If you’re looking for you next neutral lip gloss, Anastasia Beverly Hills dropped four new lip gloss shades — Goldy, Soft Pink, Deep Taupe, and Sun Baked — that range from soft pinks to barely-there-browns. The brand also launched four neutral shade extensions for in its lipstick and liner collections.
Ilia Brightened Up
Ilia’s newest launch is a brightening eye cream that contains sea fennel extract, plant-based retinol alternative that visibly brightens, firms, and smooths the eye area after just a couple of uses. It also contains caffeine, peptides, and upcycled avocado extract to reduce dark circles and any puffiness.
L’Occitane Dropped A (Body) Balm
Nourish your skin from head to toe with L’Occitane’s new body balm. It has rich shea butter, pea peptides, and a luxe combination of oils.
Dior Beauty Updated A Classic
Dior dropped a new version of its Capture Totale Serum, which is made with hyaluronic acid, white iris extract, and fermented longoza extract to smooth fine lines, even out skin tone, reduce the appearance of pores, and improve skin elasticity.
Neen Collabed With But Like Maybe
Clean makeup brand Neen partnered with viral Instagram cartoonist Arianna Margulis (better known as butlikemaybe) for three special eyeshadow shades. Aptly named But, Like, and Maybe, these eyeshadows go on super smoothly and have long-lasting staying power.
HipDot Rocked On
You can always trust on HipDot to drop the most unexpected collabs. This time, it went old school and launched the HipDot CD Eyeshadow Palettes, which feature eight vibrant eyeshadow shades in matte and shimmery finishes. It also partnered with bands KORN and Evanescence for the ultimate rocker collection.
Fresh Spilled The (Black) Tea
Fresh fans love the skin care brand’s black tea line. The newest addition — the Black Tea Advanced Age Renewal Cream ($95; fresh.com) — contains a combination of antioxidant black tea and rambutan leaf extracts called “BT Matrix” that delivers anti-aging benefits similar to retinol, according to Fresh. It also contains ceramide NP and squalane.
Chanel Expanded Its Rouge Allure Velvet Range
Chanel’s Rouge Allure Velvet lipsticks ($42; chanel.com) initially launched in 2011 with six shades, and just added 14 more hues that range from a neutral pink to a deep red. Formulated with moisturizing shea butter and castor oil, the lipsticks glide on smoothly and have a satiny finish.
Hero Cosmetics Released Retinol
For those in search of a new retinol, Hero Cosmetics released Rescue Retinol ($22.99; herocosmetics.com). It’s a nighttime cream with encapsulated retinol, shea butter, sunflower oil, and squalane on its ingredient list.
Charlotte Tilbury Got Lit
Charlotte Tilbury’s products are known to be real glow-getters. The new Hollywood Glow Glide Face Architect Highlighter ($48; charlottetilbury.com) comes in seven shimmery shades that can be used to sculpt and illuminate your cheekbones and anywhere else on your complexion that you want to reflect light.
M.A.C. Got Into The Skin Care Game
You know M.A.C.’s makeup, now meet its new Hyper Real skin care collection. It includes three launches: a cleansing oil ($48), a moisturizing cream ($49), and a hydrating serum ($55).
Rimmel London Got Colorful
It’s January, but that doesn’t mean you have to stick to dark colors. Head to your local drugstore to catch Rimmel London’s 2023 makeup releases. You’ll find the new Kind & Free Brow Definer, Tinted Lip Balm, and Clean Eye Definer.
Briogeo Helped With Your New Year’s Hair Goals
Youthforia Launched A Cleanser
Youthforia is known for its innovative makeup formulas and recently launched its first skin care product. Formulated with green tea leaves, apricot seed oil, and willow bark extract, it gently deep cleans your complexion and removes every bit of makeup and sunscreen.
Victoria Beckham Beauty Was Inspired By The White Lotus
Obsessed with White Lotus? You’re not the only one. Ahead of Jennifer Coolidge walking the 2023 Golden Globes red carpet with a Victoria Beckham Beauty look, the makeup brand launched a new shade of its fan-favorite Satin Kajal Liner. Inspired by the Ionian sea and Sicilian surfside, the hue is a matte deep teal.
Head & Shoulders Elevated Your Senses
Dandruff may not be the sexiest thing to talk about, but Head & Shoulders wants to make getting rid of those pesky flakes a more spa-like experience. It launched seven new shampoos with new formulations to give your scalp a deep cleanse, with some containing refreshing scents like eucalyptus and coconut.
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