Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
Chop Chop
Everyone's Getting A Lob This Year
Less rigid than a bob, more wearable than a pixie.
Beauty
10 Must-Follow Artists Saying “No Thanks” To Clean Girl Makeup
From neon eyeshadow to special effects transformations, these creators are leading beauty’s shift away from minimalism.
Makeup
Benefit's "Liquid-To-Air" Blush Is The New MVP Of My Makeup Bag
Everything to know about Play Daze, the brand’s just-dropped soft-matte formula.
Bustle Exclusive
Phlur's New Honey Moon Fragrance Captures The Beauty Of Reflection
An exclusive look at the brand's latest perfume.
Beauty
Meet Leaked Labs, The Viral “Lab Sample” Beauty Brand
The Lipstick Lesbians’ latest venture turns product development into a public experiment.
Beauty
Bath & Body Works Now Has A Candle That Smells Like Fresh Sourdough
Here's everything to know about the new earthy, garden-inspired collection.
Makeup
Gray Eyeshadow Is The ’90s Makeup Trend That Dominated Fashion Month
From metallic slate to matte pewter, the grunge shade is everywhere.
Beauty
Onyx Professional Is Giving Foot Care Its Main Character Moment
The cult-favorite drugstore brand is on a mission to beautify your pedi game.
Skin
A Derm Gets Real About TikTok's Anti-Aging "Side Straw" Hack
Your Stanley is now part of the beauty conversation.
Nails
TikTok's "Mood Ring" Nail Trend Is Delightfully ’90s
It's just as impossible to resist as the jewelry.
Fashion Week
10 Paris Fashion Week Beauty Trends Everyone Will Be Talking About
The perfect mix of chic and effortless beauty appeared everywhere this season.
Makeup
6 Korean Makeup Trends That Are Redefining Subtle Glam
Featuring airy skin, diffused blush, and lifted brows.
Beauty
Meet Iope, The Cult K-Beauty Brand Derms Compare To Skinceuticals
Everything to know about the legacy brand known for its innovative anti-aging formulas.
Makeup
Welcome To The Return Of Smudged Eyeliner
From Milan runways to TikTok, dark, messy eyeliner is back and bolder than ever.
Nails
25 Floral Nail Designs That Are Basically Spring On Your Fingertips
The seasonal mani staple is blooming with fresh new ideas.
Hair
"Foiled Cashmere" Is The CBK-Inspired Blonde Everyone Wants Right Now
The colorist behind Sarah Pidgeon’s transformation shares exactly how to achieve the trending shade.
Fashion Week
Milan Fashion Week's F/W '26 Beauty Looks Were Anything But Quiet
Case in point: the smoky eyes at Gucci.
Makeup
"Brontë Blush" Makes Your Cheeks Look Deliciously Moody
Here's how to recreate the windswept look.
Beauty
Meet The New Guard Of Natural Hair Icons
These creators champion the idea that texture doesn’t need fixing to be beautiful.
Nails
8 Spring 2026 Nail Art Trends That Make Minimalism Feel Fresh
Next season's mani vibes are playful without feeling overdone.