Emma Stout
Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
Hair
The Old Hollywood Bob Has Pure Movie-Star Energy
Stars like Selena Gomez and Ayo Edebiri have cosigned the trend.
Beauty
Melissa McCarthy’s Hilarious e.l.f. Cosmetics Super Bowl Ad Is Pure Camp
Comedy, culture, and gloss collide in the beauty brand's latest Super Bowl campaign.
Nails
20 Jade Marble Nail Designs For A Manifestation-Ready Mani
Bring good luck (and good style) to your fingertips.
Fashion Week
Paris Couture Week's Most Striking Beauty Moments
Including avian-inspired manicures, hair feathers, and more.
Beauty
Bustle’s 2026 Beauty Icon Awards: The Creators Redefining Wellness
These women are turning vulnerability, routine, and self-care into real cultural impact.
Makeup
10 Valentine's Day Makeup Ideas That Are Both Modern & Romantic
These color pairings are a whole vibe.
Beauty
January's Best Beauty Launches Will Keep You Glowing From Head To Toe
Including a rosemary-infused hair mask, skin-blurring concealer, and more.
Makeup
"Pop Star Glam" Is Back, According To Zara Larsson's Makeup Artist
Sophia Sinot sounds off on her fave maximalist beauty trends.
Beauty
I Tried Dove's TikTok-Viral Bridgerton Collection — Here's What To Buy
Featuring four new, crown-worthy scents fit for the ton.
Fragrance
Berry Fragrances Are The Cool-Girl Alternative To Vanilla Perfume
Sweet, tart, and juicy.
Beauty
The Belly Button Piercing Revival Is Here
The Y2K staple is having a renaissance.
Hair
TikTok's "Aussie Slickback" Hair Trend Is A Modern Millennial Pouf
Business in the front, bump in the back.
Makeup
Huda Beauty's TikTok-Viral Pressed Powder Is A Dream For My Oily Skin
The relaunched formula delivers an airbrushed finish.
Nails
The "Cat-Eye Heart" Manicure Is Made With... Paper Clips?
It's perfect for Valentine's Day.
Hair
15 Popular 2016 Hair Trends That Took Over Everyone's Camera Rolls
Long live the side bang.
Beauty Detail
Carolina Gonzalez Has Sworn By This Foundation For 2 Decades
Sabrina Carpenter's makeup artist thinks doing glam should feel like oil painting.
Beauty
10 French Pharmacy Products I Couldn’t Leave Paris Without
The ultimate travel beauty haul.
Nails
The Olive Nail Trend Proves Savory Manicures Are Officially In
Dirty martini-inspired tips, anyone?
Beauty
The Hairstylist Who Defined 'Stranger Things' Hair Bottled Her Secrets
Meet Hindsgaul Hair, the four-part system defined to fight buildup.
Makeup
I Tried Urban Decay's Platinum Blonde Mascara — & I'm Obsessed
It’s anti-clean girl, in the best way possible.
