Emma Stout

Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.

Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.

She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.

You can find Emma on Instagram @ emmastoutt or via email.

Losing It

Why The “Fall Shed” Is Suddenly All Over TikTok

A trichologist explains the seasonal hair phenomenon.

By Emma Stout

10/10 Recommend

Marc Jacobs Made The Goldilocks Of Concealers

It feels like a serum, offers serious coverage, and somehow doesn’t get cakey.

By Emma Stout

Beauty Detail

Camila Cabello Is Officially In Her Low-Lift Beauty Era

The singer opens up about her new Tommy Hilfiger fragrance campaign, post-platinum hair routine, and everyday makeup essentials.

By Emma Stout

Fashion Week

NYFW's Nail Trends Go From Barely There To Completely Bizarre

Featuring feathered extensions, satin finishes, and more.

By Emma Stout

Scent Spotlight

Meet Chanel’s New, Slightly More Seductive Coco Mademoiselle

Chanel perfumer Olivier Polge breaks down how the new scent differs from the original.

By Emma Stout

Trend Report

Fall’s Hair Color Forecast Is Looking Very, Very Rich

Celebrity colorists break down the shades you'll see everywhere this season.

By Emma Stout

Beauty

e.l.f. Cosmetics Sent Sara Waisglass Into Foundation Match Hell

The brand's "Unglammy Valley" campaign is basically a makeup horror movie.

By Emma Stout

Nail Inspo

Fall's Most Coveted Pedicure Shades

Experts reveal what's on the mood board.

By Emma Stout

Bustle Exclusive

Chase Sui Wonders On Her ’90s-Inspired Venice Film Festival Glam

The actor shares how her beauty look came together.

By Emma Stout

10/10 Recommend

Can Confirm: Pattern's Vibrating Flat Iron Is Worth The Hype

My wavy hair has never looked sleeker.

By Emma Stout

Beauty Detail

Grace Van Patten's Beauty Routine Changes With Her Hair Color

The Tell Me Lies star shares the products in her current rotation, including the face-depuffing hero she swears by.

By Emma Stout

Beauty

The Beauty Icons Making “Smelling Good” A Lot More Interesting

Meet the visionaries rethinking how we smell, create, wear, and experience fragrance.

By Emma Stout

Bustle Exclusive

Melanie Moreno’s 'Love Island' Reunion Glam Is Giving 10s Across The Board

Makeup artist Jimmy Stam shares the products and techniques behind the ethereal look.

By Emma Stout

Bare It All

“Foundation Nails” Are The No-Makeup Makeup For Your Mani

A celebrity nail artist gives all the tips for perfecting the trend.

By Emma Stout

You Heard It Here First

Your Old Navy Haul Just Got A Lot More Fragrant

The retailer’s latest beauty push includes seven fragrances created with a cult-favorite perfumer.

By Emma Stout

Trend Report

Jen Atkin’s Fall Hair Forecast Is Shorter, Shaggier, & More Fun

Single-length cuts are so over.

By Emma Stout

Whimsy-Maxxing

I Tried The Bedazzled Hair Trend & I’m Low-Key Obsessed

Rhinestones are coming for the slick-back.

By Emma Stout

Mani Mood Board

Fall 2026's Biggest Nail Color Trends

Including "dirty martini" green.

By Emma Stout

Bring On The Basil

The Perfume World Is Going Full Herb Garden

Move over, vanilla. Gourmands are getting savory.

By Emma Stout

In Her Beauty Era

Ice Spice Is A Fragrance-Maxxer

The rapper chats her new In Ha Mood perfume, her fragrance obsession, and her dream vanity raid.

By Emma Stout