Emma Stout
Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
Losing It
Why The “Fall Shed” Is Suddenly All Over TikTok
A trichologist explains the seasonal hair phenomenon.
10/10 Recommend
Marc Jacobs Made The Goldilocks Of Concealers
It feels like a serum, offers serious coverage, and somehow doesn’t get cakey.
Beauty Detail
Camila Cabello Is Officially In Her Low-Lift Beauty Era
The singer opens up about her new Tommy Hilfiger fragrance campaign, post-platinum hair routine, and everyday makeup essentials.
Fashion Week
NYFW's Nail Trends Go From Barely There To Completely Bizarre
Featuring feathered extensions, satin finishes, and more.
Scent Spotlight
Meet Chanel’s New, Slightly More Seductive Coco Mademoiselle
Chanel perfumer Olivier Polge breaks down how the new scent differs from the original.
Trend Report
Fall’s Hair Color Forecast Is Looking Very, Very Rich
Celebrity colorists break down the shades you'll see everywhere this season.
Beauty
e.l.f. Cosmetics Sent Sara Waisglass Into Foundation Match Hell
The brand's "Unglammy Valley" campaign is basically a makeup horror movie.
Nail Inspo
Fall's Most Coveted Pedicure Shades
Experts reveal what's on the mood board.
Bustle Exclusive
Chase Sui Wonders On Her ’90s-Inspired Venice Film Festival Glam
The actor shares how her beauty look came together.
10/10 Recommend
Can Confirm: Pattern's Vibrating Flat Iron Is Worth The Hype
My wavy hair has never looked sleeker.
Beauty Detail
Grace Van Patten's Beauty Routine Changes With Her Hair Color
The Tell Me Lies star shares the products in her current rotation, including the face-depuffing hero she swears by.
Beauty
The Beauty Icons Making “Smelling Good” A Lot More Interesting
Meet the visionaries rethinking how we smell, create, wear, and experience fragrance.
Bustle Exclusive
Melanie Moreno’s 'Love Island' Reunion Glam Is Giving 10s Across The Board
Makeup artist Jimmy Stam shares the products and techniques behind the ethereal look.
Bare It All
“Foundation Nails” Are The No-Makeup Makeup For Your Mani
A celebrity nail artist gives all the tips for perfecting the trend.
You Heard It Here First
Your Old Navy Haul Just Got A Lot More Fragrant
The retailer’s latest beauty push includes seven fragrances created with a cult-favorite perfumer.
Trend Report
Jen Atkin’s Fall Hair Forecast Is Shorter, Shaggier, & More Fun
Single-length cuts are so over.
Whimsy-Maxxing
I Tried The Bedazzled Hair Trend & I’m Low-Key Obsessed
Rhinestones are coming for the slick-back.
Mani Mood Board
Fall 2026's Biggest Nail Color Trends
Including "dirty martini" green.
Bring On The Basil
The Perfume World Is Going Full Herb Garden
Move over, vanilla. Gourmands are getting savory.
In Her Beauty Era
Ice Spice Is A Fragrance-Maxxer
The rapper chats her new In Ha Mood perfume, her fragrance obsession, and her dream vanity raid.