Emma Stout is a Staff Writer at Bustle, where she covers beauty news, product launches, viral trends, and the many ways pop culture shapes what we’re putting on (and in) our faces.
Before joining Bustle, she wrote for Interview Magazine. She holds a master’s degree in Magazine Writing from NYU’s Arthur L. Carter Journalism Institute.
She identifies as a Carrie from SATC, a Hannah from Girls, a Southern girl with a Valley girl accent, and a proud member of the Lumbee tribe of North Carolina. When she’s not busy blogging, she likes to flip through Kim Kardashian’s selfie book and mourn her graveyard of likes on TheRealReal.
Let Them Eat Blush
"Marie Antoinette" Blush Is Cherubic Maximalism At Its Finest
And recreating it is nothing to lose your head over.
Makeup
Refy Made A Lipstick For People Who Hate Lipstick
The brand's pigment-packed, balm-like formula is worth the hype.
Hair
Behind BeautyTok's "No Slickback November" Challenge
Allow your scalp to exhale.
Nails
The "Underpaint" Nail Method Will Upgrade Your Nude Mani Game
TikTok's newest nail trend borrows from the makeup technique.
Beauty
21 October 2025 Beauty Launches That Demand Your Attention
Including a lipstick pen and blush palette.
Bustle Exclusive
Soft Services & DedCool Made The Dreamiest Retinol Hand Cream
The internet's favorite body care and fragrance brands teamed up for a dream collab.
Nails
The "Cat-Eye Faded French Tip" Just Became The Coolest Mani Trend
Thanks to Hailey Bieber.
Makeup
The ’70s Makeup Revival Is Bringing Disco Glam Back To The Spotlight
Get ready to see freckles, glitter, and bold pops of color all over your FYP.
Bustle Exclusive
Beauty Lessons From Dame Pat McGrath
An unfiltered chat with the mother of makeup.
Celebrity Beauty
Sydney Sweeney's "Bleached Suede Blonde" Bob Has Main Character Energy
She traded her waist-length waves for something extra bold.
Viral
Here's Where The Teeth Blackening Trend All Over TikTok Comes From
North West tried the look for a concert, but it actually comes from an ancient tradition.
Beauty
The TheraFace Mask Glo Is The Skin Care Gift That Keeps On Giving
I saw Kim K doing red light therapy, so I tried doing red light therapy.
Beauty
The Purple Lipstick Trend Is A Surprisingly Wearable Take On Goth Beauty
Enter your dark-femme era.
Nails
Pierced Manis Walked So Bangle Nails Could Run
Jewelry is no longer limited to wrists, ears, or necks.
Celebrity Beauty
Miley Cyrus Looks Unrecognizable On Her 'Vogue France' Cover
She's rocking a hairstyle she's actually never worn before.
Hair
The 2025 Victoria’s Secret Fashion Show Proved Side Parts Are Back
The comeback show was a love letter to early 2000s glam, complete with bombshell blowouts.
Hair
The Modern ’90s Pixie Cut Is The It-Girl Hair Trend For Fall 2025
It's bold, edgy, and packed with personality.
Celebrity Beauty
Taylor Swift's Docuseries Trailer Reveals Her Luxe Bathtime Beauty Lineup
Clearly showgirls don't skimp on self-care.
Skin
Hailey Bieber's New Launch Changed How I Feel About Eye Patches
Rhode's latest peptide-packed formula proved me wrong.
Nails
"Toasted Nails" Are Fall's Most Wearable Manicure Trend
A warm, cozy aesthetic that's neutral yet still makes a statement.